It’s how more than 30 percent of members ended up at 10.40.10 Fitness. Googling “gyms near me” started them on one of the most rewarding, fulfilling journeys of their lives.
Is it how you ended up here right now?
If you’re like most people looking to start a new fitness routine, Google is the go-to.
Fitness help.
Gyms near me.
Gyms in Deer Park, Illinois.
Places I can burn off three burgers, two hot dogs and seven American-flag shaped cookies from Memorial Day weekend.
Once you scroll past the $10 options that offer you free pizza, you’ll get to the good stuff.
An Investment in Yourself is the Best One You Can Make.
Generally, the first thing people look at when gym shopping is the price. But let’s be honest: If you’re new to fitness and don’t know what you’re doing, price might be the only thing you know to compare. And that’s okay!
So what if we shifted our way of thinking about it? Instead of looking at what it’s going to cost you, what if you focused on what you’re going to get? Or, what if it wasn’t about finding the cheapest gym membership, but finding out what investing in your health could actually mean?
Think of it this way as you search “gyms near me” and see all the options: How much would you pay for more energy? Is the price reasonable for losing weight, gaining strength and sleeping better?
On the other hand, if you choose to pay $10 per month but you never go, what’s the point? If you don't get the coaching, accountability, motivation or community that gets you in the door, isn’t that just throwing your dollars out the window?
Five Tips to Help with Your “Gyms Near Me” Search.
As you begin the search for your new gym home, start by simply doing some research. Here are five things to look for when finding the gym (and subsequently, the best version of you):
1. Find a gym that prioritizes your success.
This one is pretty simple: Your gym should want to see you succeed. At 10.40.10 Fitness, we know that nearly every person who walks in the door is looking for help with fitness, nutrition or accountability. It’s our responsibility to provide that help, and we take that seriously.
That’s why our coaches focus on leading fun, safe classes that prioritize proper form and technique. It’s also why our gym community is the best around, supporting and encouraging one another through every workout.
If you feel like “just a number” (or worse, a dollar sign) at any gym, think about how that translates into your full experience. You should be coached, your milestones should be celebrated and yes, you should have fun.
2. Stop falling for fads.
Have you ever seen the infomercial for The Booty Max?
“Great booties are all the rage, but squats and lunges are hard. Burn more calories in less workout time.”
Stop the madness. Any commercial - or gym - that promises you great results with minimal effort is prioritizing your misinformed dollars over an obesity epidemic.
You can counteract this by being fully honest with yourself. If you want results, you’re going to have to put in some work. Some days, it’s not going to be easy. But every day, it will absolutely be worth it.
3. Ten dollars is not an investment in your health.
As you’re searching for “gyms near me,” you’ll get all kinds of results. One in particular charges $10 per month and in a mind-blowing plot twist, offers free pizza and bagels for members. Still unsure? There’s a lunk alarm.
According to a 2025 report from Exercise.com, only 20-25% of this gym’s members use their memberships consistently. The gym capitalizes on this behavior, knowing that $10 is low enough where most people won’t cancel, even though they don’t go. It also aligns with the fitness industry trends as a whole. Essentially, a significant number of gym memberships go unused.
The reason is simple: By paying $10, you’re not investing in yourself. What if you paid a personal trainer $1,000 per month? That would likely be enough to get you to show up, right?
So the great news is that, at 10.40.10 Fitness, you get results of working with a personal trainer and the support from your community without paying $1,000 per month. Our members are proof: If you make the investment in yourself, you get what you pay for.
4. Find a gym that has workout options you actually enjoy.
So, what about the workouts themselves?
There are thousands of fitness options out there. First, remember point #2 about not falling for fads. And after that, ask yourself what type of workout will actually motivate you for the long run.
One thing we’ve heard from hundreds of members that came from other gyms is that variety is the key. In fact, according to the American Council on Exercise (ACE), “lack of variety” is cited as one of the top three reasons people quit a fitness program.
Cycling is great. Yoga is fantastic. Boxing is empowering. But if you cycled, practiced yoga or boxed every day, would you get bored or plateau?
If we can make a suggestion, try the workouts at 10.40.10 Fitness that are intentionally programmed to give you a different workout every time. That way, you’re consistently challenging all your muscle groups and keeping your motivation high.
5. We’re not meant to do this alone.
As you’re looking through your “gyms near me” list, choose a few and then go in to take a tour. While you’re there, notice whether people seem happy and connected.
Do they talk to each other? Is there a sense of community? Does the gym offer social/fun events outside of their fitness lineup? Is there an accountability program or mentors?
There are countless studies that show having a supportive community is a game-changer for your results. One University of Pennsylvania study had two groups perform the same workouts, one doing it alone and the other together. The latter outperformed the former by nearly 200%.
In Summary: Searching “Gyms Near Me” Today; Changing Your Life Tomorrow.
Searching “gyms near me” could be the catalyst for one of the best decisions you could ever make. What if the best version of yourself - the strong, healthier, happier you - comes from that search?
Check out all the options and do your research. Find a gym that prioritizes your success and avoid falling for the latest fitness fads. Be prepared to make an investment in your health because it’s 100% worth it. Find a gym that has workouts you actually enjoy and a community of people that will support you every step of the way.
And while you’re Googling things, maybe look for a beach vacation, too. That way you can start planning a “fitness reward” where you can show off your new muscles.
